1. Introduction

This Privacy Policy explains how ShirtBlaze (“we”, “our”, or “us”) collects, uses, and protects your personal data when you visit shirtblaze.com or make a purchase.
We are committed to respecting your privacy and complying with the General Data Protection Regulation (EU) 2016/679 (GDPR).

2. Data Controller

The data controller is:
Thomas Sancelot, operating under the trade name ShirtBlaze
Registered in France (SIRET: 795 295 070 00028)
Email: info@shirtblaze.com

3. Information We Collect

We may collect and process the following data:

• Identity and contact details (name, address, email, phone)
• Order and delivery information
• Payment information (processed securely by third-party providers — we do not store your card data)
• Technical data (IP address, browser type, device information, cookies)

4. Purpose of Data Processing

Your personal data is collected and used for:

• Processing and delivering your orders
• Managing payments and invoices
• Providing customer service and support
• Improving your experience on our website
• Complying with legal and tax obligations

5. Legal Basis for Processing

Data is processed under one or more of the following legal bases:

• Performance of a contract (your order)
• Compliance with legal obligations
• Legitimate interest (improving services and preventing fraud)
• Your consent (for newsletters or marketing)

6. Data Retention

We keep your personal data only for as long as necessary to fulfill the purposes listed above, and in accordance with legal retention periods (generally up to 5 years for invoices).

7. Sharing of Data

Your data may be shared with trusted third parties only when necessary:

• Production partners (for fulfillment and delivery)
• Payment processors (PayPal)
• Shipping carriers
• IT and hosting providers (Hostinger)

All partners comply with GDPR and handle your data securely.

8. Cookies

We use cookies to:

• Improve website functionality
• Analyze traffic and performance
• Personalize user experience

You can manage or disable cookies anytime through your browser settings or the consent banner.

9. Your Rights

Under GDPR, you have the right to:

• Access, correct, or delete your data
• Object to or restrict processing
• Request data portability
• Withdraw consent at any time

To exercise these rights, contact us at info@shirtblaze.com
We will respond within 30 days.

10. Data Security

We take all reasonable technical and organizational measures to protect your data against unauthorized access, alteration, or disclosure.

11. Contact

If you have questions about this Privacy Policy or how we handle your data, please contact: info@shirtblaze.com

If you believe your data rights have been violated, you can contact the CNIL (Commission Nationale de l’Informatique et des Libertés) via https://www.cnil.fr